The goal of making a cycling wheel aerodynamic is to reduce the drag. Drag on a cycling wheel makes it more difficult to move the bike forward through the air, and consumes the watts you put into the pedals.
The FLO G700 was designed to reduce the watts consumed by drag so the watts you put into the pedals move you forward. Be aero and be faster.
Learn more about Aerodynamics & Watts and our Wind Tunnel Testing.